Today’s new-age consumers aren’t interested in brands that are transactional in nature
A well-thought-out social media strategy is key for any brand today – it not only enhances the reputation of the brand, but also delivers on the sales front, says Karan Vaidya, VP, Marketing and Retail Operations, House of Rose
Kamna Jewellers’s renovated store is functional, yet elegant
Having just renovated his store, Shikhar Agarwal of Kamna Jewellers talks to Suneeta Kaul about what prompted him to expand the business, and his plans for the coming times
The 13 Commandments to Slay it on Social Media-Digital Marketing in the time of Covid 19
Today, social media is a boon, and is probably going to help you in keeping your business afloat. You may think that there is no rulebook for engaging with your clients on social media at this point, but there definitely is. Here’s a foolproof cheat sheet to acing it on social media. From creating a voice to how to handpick your influencers, we’ve got you covered says Vijetha Rangabashyam
GJEPC announces 32nd edition of IIJS 2015
Promises to be the biggest edition in its history with 1100 exhibitors & 2000 booths
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